SEO & Grow Group Coaching Program Tour

I can’t believe it but as I record this episode, SEO Foundations is almost over. There’s only 1 more week to go! We’ve covered keyword research, how to use keywords, how to optimize content for SEO, how (and why) to do link building, finding & fixing SEO errors, & our last week is all about tracking metrics. 

These entrepreneurs have learned SO much! AND… a few of them have already secured their spots in SEO & Grow 🌱. Which is today’s topic of conversation. You all seem to LOVE when I do these program tours (and I’m not just saying that! I’m seeing it in the data, hah!), so—here we are!

→ The main goal of SEO & Grow 🌱 is to help you create your SEO strategy AND implement it with guidance & support every step of the way.

This is THE place to be if you had “website SEO optimization” on your 2025 business bingo card.

In this episode you’ll:

• Discover what to expect inside SEO & Grow 🌱
• Learn how SEO can support your business goals
• See how easy it is to unlock the ultimate lead gen strategy

SEO & Grow 🌱 

(the group coaching program begins on 7/16)

Success With SEO in 2025 Workshop 

(🆓 & happening on 6/30 @ 2pm ET — sign up to get the replay!)

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

———
Find B on: Instagram, YouTube, Threads, LinkedIn

Often mentioned:
Buzzsprout (get $20 off)
Dubsado (20% off)
Styled Stock Society
Keysearch
Brain.fm (1 mo. free!)
Hello Audio (15% off w/ code: BASICB)
Legal templates ($50 off w/ code: BASICB)
Book of the Mo. Club

(*affiliate links included, which means I might make a lil money when you click. I only recommend people, products, & programs I use & ❤️)

🎉 This podcast is brought to you in partnership w/ ...

Transcript

0:00

Foreign hello and welcome back, you incredible business owner you, to the Basic Bee Podcast. I'm your host, Brittany Herzberg, the strategist you can count on to show you exactly how SEO can easily bring in new leads without chasing people around the gram. And I can't believe I'm about to say this, but as I record this episode, SEO Foundations is almost over. There's only one more week to go. We've covered a lot. We've covered keyword research, how to use keywords, how to optimize content for SEO, how and why to do link building, finding and fixing SEO errors. And our last week is going to be all about tracking metrics. These entrepreneurs have learned so much and a few of them have already secured their spots in SEO and Grow, which is today's topic of conversation. You all seem to love when I do these program tours, and I'm not just saying that, I'm actually seeing it in the data. So here we are. There are two really big things I want to emphasize here. SEO Foundations and SEO and Grow are different. SEO Foundations is the mentorship, where the understanding happens, where the learning happens, not necessarily the doing. The doing is saved for SEO and Grow. This is where I'm going to get even nittier and grittier about what I mean by this shortly. But this is where we are getting into doing SEO, actually plugging stuff in so that things can go work for you and make you more visible. The second thing I want to emphasize is that SEO and Grow has changed big time from the first time I ran the program. So let's start there. The first time I ran SEO and Grow, I had a focus on implementing, but it was for websites and blogs and podcasts and social media. Looking back, I realize it was too much all at once. Now SEO and Grow still has a focus of implementing SEO, but I'm walking you through my proven three step process that's helping all of my done for you clients see success with SEO. What I'm essentially doing is taking my done for you client experience and I'm moving it into a group setting so I can help even more business owners. We start by understanding SEO. I mentioned this is what we've been doing in SEO Foundations. Those same recordings and resources that I've been sharing with this group are what you'll get immediately when you join SEO and Grow. And that's because I want everyone starting off on the same page. I want everyone to understand SEO terminology, to have a sense of how it all works and how the entire process will unfold to make you more findable online. Then we move into implementing SEO. And like I've already stressed, this is the bulk of the program. The main goal of SEO and Grow is to help you create your SEO strategy and implement it with guidance and support every step of the way. You'll get my insight on keywords to target, what to actually say in things like your SEO titles and meta descriptions, and I'll be there to help you get all of these things properly plugged into your website so so you can start seeing those ideal clients flood your inbox. And lastly, we'll get into maintaining SEO because you'll start to see improvements like more traffic, more inquiries right off the bat. But if you don't follow up with it, at least in a light maintenance strategy kind of schedule for your website's SEO, all of those successes will start to fall away pretty quickly. You need something to maintain that momentum so you'll learn what metrics to track, how often to track them, and what kind of content to create to get the right people to your site, et cetera. And at the end, you'll feel so empowered by SEO because you'll know how it all works, you'll know what to do to keep the party going, and you'll see the rewards of all your hard work. Just as an example, I've had clients grow their monthly website traffic to 16,000 by blogging one to two times a month, sell digital products in just two days without any promotion straight SEO, and get consistent one to one client leads from Google without any help or posts from social media. This process works the same no matter if you've got an SEO strategy on your website that you're not so happy with, or you're wanting to do SEO for the first time. You don't have to come into SEO and Grow with any previous SEO knowledge or experience. This is definitely the place to be if you have website SEO optimization on your 2025 business bingo card. You keep asking can SEO work for me? But you should be asking a very different question. Short answer, yes, SEO can absolutely work for you. The offers matter not. The expertise matters not. The website host matters not. You know, it does matter that you are clear on who you help, how you help them and what you want to be known for. Because if you don't spend time with those foundational pieces, the entire house comes tumbling down. SEO is how you show up as the answer to a Googled question. But here's how that entire scenario plays out. Someone types a question and hits enter. Google scours its Rolodex for the perfect connection and then spits out answers on the search results page. Then the person sifts through those answers to figure out where to go. Guess what the robot is using to figure out if you are one of the trusted connections it wants to share on the results page. The words you're putting in specific SEO spots on your website. And guess what the humans are looking at to try to figure out if they want to go to your website. The same words the robots are scanning. And guess what you're using to fill out the words in the SEO spots on your website that the robots and the humans are looking at. Yep, the answers to those three questions. I rest my case and extend this invitation to my next SEO workshop on June 30. If you want to understand even more about SEO for entrepreneurs, you're not going to want to miss this. I'm diving even deeper into my process and how it's helping clients get found on Google, often in just a matter of weeks. Yes, there will be a replay, but you have to tell me where to send it. Save a seat now at brittanyherzberg.com/workshop the SEO and Grow Group coaching program is for you. If you believe SEO is too techie and complicated, you think there's no possible way SEO could work for you, or you fear SEO is challenging to sustain once you're on your own. It's for entrepreneurs who are beyond tired of chasing people around Instagram panic, posting throughout the week just because you've been told that's what you must do to survive as an entrepreneur and feeling tethered to your laptop. There's a better, more effective, more easeful way to market your business, and it's by having all of this incredible content you're creating actually go out there and market for you. But the place we have to start is your website. So that's what we're doing in SEO and Grow. SEO and Grow will start on July 16th and it's going to run for three months. There will be group calls each month that are a mashup of Q&A + hot seat coaching so we can talk through exactly where you're getting stuck and what you can do about it. You'll have monthly Q and A days on Telegram with me as well. You'll also have Telegram as the community hub where you can connect with other business owners and this has been such an asset for everyone in the SEO Foundation's mentorship. They've been able to help each other figure out tech things for different Website platforms brainstorm ideal keywords and just generally be a sounding board for each other. I'm in there of course, but there's so much brilliance in the community and it's so, so fun to witness. You get access to loads of SEO trainings and there will be pop up tech tutorials where we might, for example, review the back end of everyone's website to see where you're actually going to implement the SEO strategy as well as co working calls for accountability when it comes to things like drafting those pieces of metadata for your website. You're getting monthly material reviews, which is possibly crazy on my end, but again this is because I want to make sure you've got a solid SEO strategy in place for your main website pages. Things like your homepage, services pages, blog page, even your contact page. Every single page of your website is an opportunity for you to land in front of your ideal clients when and where they're looking for you. But it's only going to happen if you have SEO implemented. And the final thing that's happening is we're having at least one guest expert. I just locked in our expert who's going to take us through optimizing Google Business profiles and I am so thrilled because selfishly, I want this too. With all of that said, I hope you can see how much hands on help you're getting from me throughout these three months. One question I always get is how much time you should expect to spend on things related to the program. It's obviously going to vary, but I'd guesstimate about two to three hours or so each week between watching recordings, doing some of the exercises, coming to group calls, et cetera. It will take some time, but it's not going to feel like it's taking over your life. All right, let's talk investment. You can either sign up for three monthly payments of $650 or you can pay in full at the discounted rate of $1,800. There's also a very, very limited amount of VIP spots that you can sign up for. For an extra $900, you get two one to one calls with me. One call. We're reviewing your SEO errors, talking through how to prioritize the fixes, and actually fixing some of the issues while we're on the call together. On the second call, we're brainstorming the best content for you to create and or go back and optimize so you know what to share to make you more discoverable. You'll also have my one to one support in telegram where you can send me any questions as they come up for you directly. There are only four spots remaining and I won't be opening more because of the time and effort I want to dedicate to the VIP peeps and to the core group. So if you're interested in a more high touch experience, I highly recommend you jump on this. This is a process I've taken my private clients through to see massive success with their SEO and now I want to bring it to a group. It's completely reimagined from the last round of SEO and Grow. So if you happened to see me talking about it the last time, I just want you to know that it's totally different. This is going to be a head down get to work three months and I'll be with you every single step of the way. It's time to get those dreamy clients flocking to you to take your time and your life back. I'd be so honored to be your SEO support fairy. To secure your seat in SEO and Grow. You can go to brittanyherzberg.com or just check the links below in the Show Notes. I'm sure I'll have stuff down there for you. And if you're still weighing if this is the place for you to be, you can always reach out to me on Instagram. I'm BrittanyHerzberg. You can text me at the link below in the Show Notes. But please, if you want a response, you have to make sure to give me some way to contact you. An email, an Instagram handle, a phone number, because the system doesn't automatically share that information with me. You can also sign up for the SEO workshop I'm hosting on June 30th, where I'll be diving even deeper into client case studies to show you what successes they're having and what role SEO is playing to get them there again. Visit brittneyherzberg.com or check the links below to save your seat. And yes, there will be a replay, but I need to know where to send it. So go sign up even if you can't make it live. I'm so encouraged by the results I'm seeing for myself, my clients, and my students. I know there's so much SEO can do for each of us, and I would love to show you the ropes and get you started on your SEO journey. Until next time, friend.