The Basic B: SEO, Storytelling, & Social Proof
The Basic B Podcast is anything but basic! It’s the weekly show 6-figure entrepreneurs turn to to bring them simple, organic marketing strategies—with a side of sass. 😉 Hosted by the queen of SEO & Case Study Copywriting, Brittany Herzberg, who’s known for cutting the fluff & keeping it fun! If you’re eager to transform your marketing efforts, increase your visibility & income, & create long-lasting content that markets for you—you’re in the right place. With every episode you tune into, you’ll walk away with smart strategies, a pep in your step, & a new perspective you didn’t even know you needed!
Podcasting since 2024 • 76 episodes
The Basic B: SEO, Storytelling, & Social Proof
Latest Episodes
How to Find the Fun in Marketing w/ Latesha Lynch
Have you been feeling like the fun got zapped out of your marketing activities? I mean, not only did we not get the memo that as entrepreneurs we would need to get good at marketing—we felt pressured to do ALL the things! But according...
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Episode 70
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32:55
How to Use Social Proof for Launches w/ Grace Fortune
Specificity is Queen 👑 when it comes to social proof—especially during an online launch! You can get specific with testimonials, case studies, and hard data. That’s right! We’re talking cold, hard numbers, friend! And for this in-depth...
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Episode 69
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31:05
Best Practices for Social Proof w/ Chantelle Andercastle
Social proof is one thing every entrepreneur needs—but also kinda dreads. (Possibly more than SEO…) But think about what happens if you have SEO in place → your ICA gets to your site & there’s no testimonial from a client. 👀 ...
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Episode 68
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33:34
Why Your USP isn’t Enough to Get You Booked w/ Belinda Weaver
Sharing your unique selling proposition (USP) is not enough to get hired, friend. So… what are you supposed to share instead? Well—think about your own vetting & buying behavior. What do you like seeing from a person you want to wo...
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Episode 67
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29:41
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